Strategic Advisor
Gain an experienced one-on-one marketing coach and advisor for your marketing strategy and execution
The Strategic Advisor program provides your team with an ongoing senior-level business and marketing coach who brings years of diverse corporate and agency marketing experience to support an internal team or team member responsible for marketing.
A Strategic Advisor engagement is smaller in scope than the traditional Fractional CMO engagement. A typical Strategic Advisor engagement is 20-40 hours per month and is contracted for 12 months, depending on the business need.
Learn more ways a trusted strategic advisor can help your business grow in this Business Journal article.
Contact us to discuss your specific growth goals and business needs, and we can help you determine if a marketing advisor engagement might be right for your business.
Strategic Marketing Advisor Program Components
- Delivers senior-level experience gained through years of diverse corporate and agency marketing roles.
- Brings insights and perspectives to help define, articulate, and document business direction, including; vision, mission, goals, and strategic initiatives.
- Guides the development of marketing principles, strategies, and tactics to help achieve brand awareness and business growth.
- Supports regular knowledge sharing and participates in discussions with development team members and internal key stakeholders.
- Reviews existing sales and marketing efforts and spend.
- Helps define essential marketing and revenue-focused performance metrics.
- Recommends additional contract, agency, or vendor resources as appropriate.
Marketing advisor engagements are customized to the business needs and goals of the client organization.